Baby Wisp® Boutique, Office, Warehouse, Processing Centre & Pick up location in Toronto
Update: July 15, 2016 We have moved to California. We miss Long Branch, Toronto and all this cute little pink n' purple building had to offer us. We decided not to open a brick store in San Diego but are now operating fully online and wholesale. Check out some of these channels:
History: Building was Established in 2013
Our Baby Wisp® Building was established in July 2013. The business began in 2008 at a farmer's market in Edmonton, Alberta Canada and remained a home business for 5 years. The time came to expand in 2013. We expanded out of a home business to a location in Toronto that houses our products that we distribute nationally and internationally. With over 400 shops and businesses carrying Baby Wisp® products on their shelves, we could no longer store that volume in what was previously a home-business.
As staff grew, it also became necessary to have office space to work on the administrative side of Baby Wisp®. This includes sales, marketing, graphic design, photography, editing, product design and development, import/ export activities, meetings with vendors and suppliers etc. We split up the space in the building among warehousing, order processing, a cute little boutique shop and office space.
Changes in 2015
With further growth online, we found that we needed more office space so a decision was made to reduce the space of our boutique section. By this, we mean, there isn't that much product out displayed. You are better off placing an order online and coming in for a pick up as we have everything in stock in the warehouse section just not out for display in the boutique area. We carry some other brands out like wubbanub soothers, razberry, Lulujo, Piggy Paint and Zoochini. We also have ready made gift baskets for those heading to a baby shower or baby birthday party!
Retail and online customers made appointments to pick up their orders (and save shipping in this way).
Changes..AGAIN in 2016
We moved from Edmonton to Toronto due to my husband's career move and then again in 2016 he came to me with another career proposition (This is Beena, the owner of Baby Wisp® talking right now). We packed up our 2 kids and went for the California adventure and Baby Wisp also came with us. Thanks to our partnership with KidCentral Supply we have been able to maintain our wholesale distribution in Canada and continue to service and grow. I'm working hard to grow within the USA so feel free to reach out to me with any tips or partnership ideas.
Baby Wisp® is a registered trademark in Canada and USA. It is a 100% woman owned business. We sell baby headbands, baby hair bows, baby hair clips, ribbon covered clips, no slip clips, our amazing ORIGINAL mini latch wisp clips that stay in baby fine hair, and other beautiful hair accessories for babies.